Photographer at Oracle AI World Madrid: technology, leadership and strategic coverage
The recent speech by Mike Sicilia, Oracle's CEO of global applications, at the Oracle AI World held in Madrid -as reported by media such as Expansion y The Economist- confirms the positioning of the capital as an international technology hub.
As published Expansion, Sicilia said that Oracle is in a better competitive position against the big superscalars such as Amazon, Google y Microsoft, The company's strength in large-scale enterprise applications and large databases is highlighted.

The executive stressed that the real value of AI today lies not only in training, but in the inference applied to private business data, a market he considers even bigger because of the real impact it generates in the corporate ecosystem. Oracle is committed to its AI Data Platform as an end-to-end infrastructure capable of vectorising data as a service.
As also reported by The Economist, Sicilia said:
“In more than 30 years in the industry, I have never seen a technology advance as quickly and efficiently as AI is doing.
Oracle AI World Madrid: when innovation needs a professional image
Events of this level are not only strategic from a technological point of view. They are also strategic from a reputational and media point of view.
When a global CEO makes impact statements in Madrid, visual coverage becomes a key asset for the company:
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Strengthen the international positioning of the event.
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Generate editorial content ready for the business press.
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Produce audiovisual material for corporate communication.
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Amplify the reach in the media and professional networks.
In a context where AI is advancing with historic speed, corporate photography and video must be aligned with that level of excellence and precision.
Photography for technological events in Madrid
Photography at technology events is not just documentation: it is the construction of a business narrative.
At Lupu Agency we work in the coverage of corporate and technological events where every detail matters:
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Strategic capture of keynotes and presentations.
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Optimised editorial photography for press and business media.
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Video summary for social networks and internal communication.
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Fast delivery for media coverage.
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Image aligned with international corporate branding.
At events such as Oracle AI World Madrid, visual production contributes directly to the institutional positioning and media impact of the organising company.
Madrid as an international technology hub
The fact that Oracle has three operating regions in Spain and is optimistic about growth in the country reinforces Madrid's role as a strategic innovation centre in Europe.
In this environment, professional photo and video coverage of technology events becomes part of the reputational infrastructure of companies.
When technology leaders talk about the future, the way that moment is captured visually influences how that future is perceived.
If your company is organising a technological or corporate event in Madrid or internationally and you need professional photography or video with international standards, you can see examples of our work here:
📸 https://lupuagency.pic-time.com/Pv1UGX2R8qrDD
🎥 https://lupuagency.pic-time.com/eSx8LLJZ3rS8F
Direct contact:
📩 contacto@lupu.agency
📱 +34 633 902 333
